About The NOW

The NOW Massage franchise area

Next-Level Self-Care

The NOW enters the $18B Massage Industry by creating an affordable yet luxurious experience for the untapped audience of 152M GenZ and Millennials. This membership based model offers an inspired space to escape the daily pressures of life and recharge your energy and spirit through the healing benefits of massage therapy. From initial setup to ongoing marketing and operational guidance, our Franchise Partners receive comprehensive support from a seasoned corporate team.

 

The NOW Massage franchise areaStarting NOW

The NOW, is part of the Post Investment Group, which focuses on three sectors; health and wellness, real estate and consumer products. In 2015, co-founders Jason and Gara Post saw a void in the marketplace for high quality massage in an inspired setting, without the time commitment and cost of a traditional spa. Success followed and The NOW scaled from one to four boutiques in 18 months. The journey to franchise began in 2019 and in less than two years, The NOW Massage reached the monumental achievement of signing its 100th location.

 

Tthe NOW Massage area

Starting NOW

Jason and Gara Post co-founded The NOW with their company Post Investment Group, which focuses on three sectors; health and wellness, real estate and consumer products. They saw a void in the marketplace for high quality massage in an inspired setting, without the time commitment and cost of a traditional spa. Success followed and The NOW scaled from one to four boutiques in 18 months. The journey to franchise began in 2019 and in less than two years, The NOW Massage reached the monumental achievement of signing its 100th location.

 

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The NOW enters the $18B Massage Industry by creating an affordable yet luxurious experience for the untapped audience of 147M GenZ and Millennials. This membership-based model offers an inspired space to escape the daily pressures of life and recharge your energy and spirit through the healing benefits of massage therapy. Our Franchise Partners receive comprehensive support from a well experienced corporate team, from initial setup to ongoing marketing and operational guidance. Founded on the principle that self-care is a necessity, we invite our franchise partners to join us in the passionate world of wellness and holistic healing

Why The NOW?

Brand Truths

LIVE IN THE NOW

Be Present. Take time to recharge and reconnect within.


KINDNESS IS MAGIC

Positive energy always. Create a circle of warmth and compassion from welcoming guests to giving back to your community.


CARE FOR THOSE WHO CARE FOR OTHERS

Foster an environment where team members feel valued, recognized and rewarded.


AUTHENTICITY ALWAYS

Open and transparent communication with our inner circle and guests.

MANIFESTO

At THE NOW We Believe

The Power of touch can transform


At THE NOW We Believe

In a MOMENT

We Believe Silence is Luxury


Restore Your Body

Restore Your Soul


You Are The Master of Your Destiny

Be Unapologetic

Be Brave

Be Authentic

Be You

NOW in the News

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The Process

INTRODUCTORY CALL

Speak with our Franchise Development team to learn the history of The NOW and will be available to answer any initial questions.

THE FDD REVIEW

Meet with our team for an in-depth review of our Franchise Disclosure Document. On this Zoom call we’ll walk through the investment, financial performance, and leadership team behind the brand.

TERRITORY REVIEW

An educational call with our Real Estate team to discuss market potential and proposed future territory. Get educated on our core customer, competitors, and co-tenant data.

EDUCATION & VALIDATION CALLS

Have the opportunity to speak with our Franchise Partners to get a firsthand account of the day-to-day operations and financials of The NOW. Additionally at this time we will provide introductions to financial lenders who are familiar with The NOW’s business model.

DISCOVERY DAY IN LOS ANGELES

A two-day experience in our corporate office and boutiques.  Meet with our executive team as well as a personal tour of our corporate boutique with our Co-Founder, Gara Post.

AWARD FRANCHISE AND CLOSING

Confirm market area, sign paperwork, pay franchise fee, and an official welcome to The NOW family.

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The Financial Requirements

The Initial Investment

What Our Franchise Network is Saying NOW

Learn More NOW

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This opportunity requires a minimum of $250K cash and a net worth of $750K. Please only submit form for more info if you meet the minimum requirements.
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